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Shower Customers With Energy Savings This Energy Action Month

Posted by Karen Wirth on September 18, 2014
Shower Customers With Energy Savings This Energy Action Month

You probably know that October is Energy Action Month, the perfect opportunity for home performance contractors to promote direct install measures and start the conversation about energy savings opportunities. What you might not realize is that October is also the U.S. Environmental Protection Agency (EPA) WaterSense® program’s Shower Better month, and a great time to unite water savings and product performance with your home energy efficiency efforts.

Showering is one of the leading ways water is used in the home, accounting for nearly 17% of residential indoor water use. For the average family, that adds up to about 40 gallons per day—nearly 1.2 trillion gallons of water used nationwide each year just for showering. Inefficient showerheads not only waste water, they waste the energy used to heat that water.

Since efficient, high-performing showerheads save homeowners water and energy, during the month of October, EPA’s WaterSense program is encouraging consumers to take action and “shower better.” By switching to WaterSense labeled showerheads, the average family can save 2,900 gallons of water annually, conserve enough energy to power a home for 13 days every year, and reduce their annual water and energy costs by more than $70! If every home in the United States replaced existing showerheads with WaterSense labeled models, it could save more than $2.6 billion in energy costs across the country annually.

Install Confidence

Rather than send customers’ energy savings down the drain with a low-flow model lacking sufficient spray power and leading to longer showers, contractors can have confidence installing WaterSense labeled showerheads. Certified by an independent third party approved by EPA, these models must be tested to meet WaterSense performance criteria for spray force and water coverage.

If you are planning to install high-efficiency showerheads as part of your customer outreach this October, look for the WaterSense label. WaterSense labeled showerheads are available in a wide variety of styles and price points. You can find a full list of WaterSense labeled showerheads on the WaterSense website. Even if you don’t do direct installs, you might find a rebate program in your local area that might make the switch to showering with a WaterSense labeled model even better.

WaterSense also offers a number of free, downloadable resources you can distribute to customers interested in how to shower better, in addition to the infographic above:

  • Focus on the facts. EPA’s fact sheet educates consumers on why high-performing, WaterSense labeled showerheads truly help them “shower better.”
  • Make the drops-to-watts connection. This brochure communicates the water-energy savings nexus of WaterSense labeled models.
  • Do the math. EPA’s kid-friendly activity sheet includes easy math problems and a word search that can help get kids involved in Energy Action and Shower Better Month and learn about savings.

Learn more about EPA’s Shower Better Month and the WaterSense program.


Karen Wirth is an environmental protection specialist for WaterSense, a partnership program sponsored by EPA that seeks to protect the future of our nation’s water supply by offering people a simple way to use less water with water-efficient products, new homes, and services. Since the program’s inception in 2006, WaterSense labeled products have helped consumers save 757 billion gallons of water and $14.2 billion in water and energy bills.

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