Selling Energy Conservation: The Art of Educating, Listening, Partnership, and Flexibility

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Selling Energy Conservation: The Art of Educating, Listening, Partnership, and Flexibility

The first step in selling energy conservation is gaining the confidence of your clients.

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How to Win the Job

Author: Mike Gorman
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September 03, 2009

Your salesperson should spend the most time working on sales with the easiest-to-close, most promising leads. Screening to find those leads is the first part of an effective sales system. [continue reading]

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Selling High-Performance Audits

Author: Gord Cooke
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September 03, 2009

A panel of successful Home Performance with Energy Star contractors gives candid answers to questions about auditing homes and correcting problems in ways that make customers happy and their businesses thrive. [continue reading]

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Green Marketing & Leveraging the Internet

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September 03, 2009

Homeowners are going to the Internet in ever-increasing numbers to find assistance for their home improvement projects. [continue reading]

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Marketing Home Performance

Author: Ed Thomas
premium CONTENT
September 03, 2009

Tactics of Successful Contractors [continue reading]

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Comfort: Undervalued, Misunderstood, Undersold

Author: Tony Woods
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January 03, 2009

What part of the word "comfort" doesn't the home performance industry understand? Most of it, says Tony Woods of ZERODRAFT. [continue reading]

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The Smart Sell

Author: Steve Tratt
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January 04, 2008

Using the right approach to energy efficiency upgrades can mean the difference between success and failure for a home performance contractor. [continue reading]

A Pause for Reflection: After 30 Years, Conservation Services Group Considers the Future of Energy Efficiency

Kevin Farrell

A Pause for Reflection: After 30 Years, Conservation Services Group Considers the Future of Energy Efficiency

In early September, Conservation Services Group (CSG) celebrated its 30-year anniversary with more than 200 guests. During the celebration at the ...

Congratulations to the Home Performance with Energy Star Housing Innovation Award Winners!

Ely Jacobsohn

Congratulations to the Home Performance with Energy Star Housing Innovation Award Winners!

Winners for the Department of Energy’s 2014 Housing Innovations Award were announced on September 23rd during a special event ...

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