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Taking the First Steps to Sustainability

November/December 2011
This article originally appeared in the November/December 2011 issue of Home Energy Magazine.
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November 01, 2011
Part 2: Personnel, Process, and Profit
At a recent energy convention in California, I spoke with a young home performance entrepreneur about his home performance and weatherization business. He had recently hired several more employees to handle his growth. After I asked him a few pointed questions, he had a little epiphany and said, "Blaine, from what we're talking about, it seems like the busier I get with this program work, the less money I'll make." Simply put, his profit margins aren't going to support his rising overhead.

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