Using Web and Social Media in Your Business

November/December 2011
A version of this article appears in the November/December 2011 issue of Home Energy Magazine.
Click here to read more articles about Sales and Marketing
November 02, 2011
According to a recent report from the consulting group BIA/Kelsey, 97% of consumers now look for local businesses online. While directories like the yellow pages used to be the go-to place to look for information about local businesses, people are now using search engines like Google, Yahoo!, and Bing and consulting with their peers on social media platforms like Facebook and Twitter to find local businesses that offer the services they're looking for.

To read complete online articles, you need to sign up for an Online Subscription.

Once an order has been placed there is an automatic $10 processing fee that will be deducted with any cancellation.

The Home Energy Online articles are for personal use only and may not be printed for distribution. For permission to reprint, please send an e-mail to

Earn BPI CEU credits
Home Performance with EnergyStar
SPONSORED CONTENT Home Diagnosis: The First TV Series about Home Energy! Learn more! Watch Video
Email Newsletter

Home Energy E-Newsletter

Sign up for our free monthly

Harness the power of

Get the Home Energy